Hello everybody. This is Paul Pun. We have some exciting stuff here right now. Uh we’re beginning to make just about a couple of seconds right now. So, how is everybody doing? Uh I see Stephen, is this happening? Yes, we are live now. Organic origin tree. Awesome. See, I’m giving you free publicity here. All right. Uh hey Tom, nice to see you here as well. Um hey, hey, nice to see you here from Bangladesh. Nice. Awesome. All right. So, uh we’ll be getting it away in just about a couple of seconds. Now, while I am doing that, uh just a quick couple of points from uh those who are joining in here right now. Today, we’re going to be talking about some really, really cool things. I have Yashir as well. He’s going to be sharing with you some really really cool things as well where we’ve figured out some cool ways to get AI videos, the ones you can generate with apps like Video Express or AI and stuff like that to actually get traffic. Okay. So, that’s something that we’re going to be talking about as well today as we go along. All right. Okay. So, uh as we are doing this, just a couple of things as well. If you have any questions and that sort of thing, let us know. Okay. We would love to know any questions you have and that sort of thing. Uh and also by the way, just um uh another thing as well that I want to mention here. I know you guys have a lot of questions and stuff like that as well. When we do these live streams, we want to make it as interactive as possible. So don’t hesitate to ask any questions you may be having and that sort of things as well. All right. Okay. Cool. So you’re seeing a lot of people saying yes, yes, yes, you’re good to go. All right. So um Yash, you can go ahead with the uh plan here so that you can show us like how do we get traffic to our um AI generated videos. Yep. Awesome. Perfect. Hi everyone. Uh just uh confirm if you all can hear me properly. And today uh you know there’s one promise that uh you know every single step from start to finish I’ll show you on one platform how to master. So basically what we’ll be doing is this will be as we discussed as I promised you guys this will be an ongoing series of mastering traffic mastering traffic and sales generation from AI generated videos. So in this training what we going to talk about we are going to talk about one platform that we got a lot of requests from you guys which is Tik Tok how to use Hi I’m doing good thank you so much guys uh how to basically use your AI generated videos how to post them on Tik Tok what are some necessary settings what are some of those hashtags or copyrightiting techniques and all that we need to follow so that we get results without getting overwhelmed, without doing any mistakes and all that kind of stuff. So I’m going to show you live right now step by step from uh doing the proper setting of your Tik Tok account, properly uploading it, what are the some necessary setting that needs to be done and all that kind of cool stuff. All right, does that sound interesting? Uh let me know in the uh comments and we’ll get going. All right, cool. So I’ll be sharing my screen right now. Uh just few things I want to uh I want to mention here guys. You need to have a Tik Tok account in order to do that. So for that it’s free to create. You can use your Gmail or your phone number to create a Tik Tok account. And I hope everyone here has a Tik Tok account. So what I’m going to do, I’m going to share my screen right now. As you can see on my screen, so you’ll be able to see my screen right away, right? I hope you can see my screen. So this is my screen. And right now I’m going to show you what are the necessary things that you need to do. Right? So right now I’m on the Tik Tok platform. So what you have to do is you have to go to tik tok.com and then make sure you log in using your account. Right? If you are not logged in, you cannot follow the next step because you need to make sure that uh because Tik Tok needs to know from which account you want to upload a video from, right? And I know I’m getting some questions here like, “Okay, yes, I have a personal account, business account, and all that kind of cool stuff.” I am going to answer that as we get along in this training. All right. So, right now, I’m on Tik Tok, and as you can see, you can go to that top right avatar icon. Click on that. If you have already logged in to another account, just click on uh just click on that account. And as you can see, it will show you multiple options. So, the bottom option you see there, log out. In case if you’re in a wrong account, make sure you log out of that account and login into the proper account. Right? As I see the log out. So, make sure you do that. And now once that is done, I’ll be showing you now how to upload your video on Tik Tok using your text. All right. Cool. So, what you need to do, step number one, is go to the top right section which says upload right now as I’m hovering my mouse over there. So click on that upload option and it will open up a feature for you where you can drag and drop videos from your desktop like this. Right? It says you can drag a video here and drop it here. Uh obviously there are some specification that you need to follow. I’m going to cover that. But you can simply drag and drop your video from your desktop and upload it just like I’m doing right now. Right? So I’m going to drag a video right now and drop it here. So while it is uploading you can make sure you you make sure you follow these three things. Just like on t on YouTube, on Facebook, on every other platform we have captions, right? On Tik Tok we have something called description. In description what you need to do, you don’t need to put a paragraph here. The rule number one that you need to make sure that you don’t need to just fill it with like as many words as possible. You need to be short, crispy, to the point that conveys the user what this video is all about. Or you can ask them or you can tell them the call to action that you want them to do. Just like for example, I’m telling them, okay, this is the video where I show you how this AI turns your text into 3D animation, right? Or for example, you see you see that you on the right side it’s showing you the preview how it’s going to appear when somebody watches from their mobile phones. So what we’re going to do, we’re going to select it and let’s just let’s just get rid of it. Let’s say I want to do a direct call call to action, right? Check out bio for more details. Now for those of you who haven’t used Tik Tok before, what is bio, guys? Bio is like your about section of your Tik Tok profile. So think of it like is a section where you can embed and you can link your websites to. So for for the user for users who are coming to your account, they can go to your bio so-called about section of Tik Tok and they can go to your website, your landing pages, your sales pages, your e-commerce store, whatever it is. So let’s say if you have created a video talking about your product, you can give in a description that hey check out bio for more details and stuff like that right so make sure you put in the necessary details in and this is very important step number two is select the cover so you know what is cover uh it’s nothing just a thumbnail but for Tik Tok right you have a thumbnail for YouTube it’s a thumbnail for Tik Tok they call it cover very simple right it’s a cover photo is when basically when somebody comes on your home profile. I’ll show you one second. So, you see when somebody comes on your home profile, it appears uh it shows that photo instead of your video playback loop. You know what I’m saying? So, so you can just customize it, upload it, whatever you wanted to, right now. You need to mention or select who can watch this video. So what you need to do is always make sure everyone on the internet on Tik Tok can post can see your video and from now when to post is you can select when do you want to post the video. Do you want to post it right away or do you want to schedule it for the for the future right? So you can pick at the date just like I’m doing right now. Let’s say we do it 30th May and you can check the timing. Now this is a very important setting guys. Please make sure that you follow this properly. That can basically save you from a lot of troubles from a lot of uh issues in the future. And that setting is basically running a copyright check guys. And this is by far the best technology and the best thing that Tik Tok has ever created so that your account does not get in trouble, your videos does not get in trouble in the future. So what it does if you enable this feature just like this it will take a minute and it will scan your video in order for you know plagiarism uh like all that kind of stuff so that in future uh after 1 month from now when your video is getting a lot of views nobody can come to you and give you a copyright because hey Tik Tok has already done the work for you it has already checked all the marks that you are safe and you are it’s it’s kind like a getting a green signal from Tik Tok if This gives you a green signal. Nobody can take your video down if your video is getting popular. Because at times what we see on YouTube, right, is a lot of times you see these uh content creators getting their getting their uh getting their YouTube video copyright strike, you know, left and right. No, for no reason, right? So, this can save you from a lot of issues and a lot of trouble. And all it takes is just one click. One click and Tik Tok will do the hard work for you. It will find all the things that could potentially be the issues. But if there is nothing, then it’s just going to say, “Hey, no, no issues detected. You are good to go to publish this video.” Well, now that’s a step number three. Now, step number four is very, very, very important. And this is a make or break. This is a deal breaker here, guys. Okay? is Tik Tok has now given you an option to enable or disable this option where it says AI generated content. What does that mean? That means you cannot tell Tik Tok that is this video AI generated or no. Now what’s a benefit to you? Right? Right now let me tell you this right? Think of it like this as inventory. Right? So now for example you see if when everyone is creating normal videos and when all of a sudden you upload some videos that you mark as AI generated video you’re going to get some push from Tik Tok organically because it does not have those specific kind of videos in its inventory to show users to. So automatically you will be rewarded from Tik Tok. It’s not going to it’s not there. A lot of people get afraid, get get scared like, okay, is it is it there to harm you? Is it going to harm your organic reach? Is it going to do something to your account? Well, it’s going to do more favor. It’s going to do more good than bad because if Tik Tok if a user if if Tik Tok understands from a user that they are more they are more engaged to a AI generated content. But when Tik Tok does not have a lot of AI generated content, it’s automatically show your AI generated content. It’s like supply and demand, right? It’s the same principle applies here. So if your videos are AI generated, you can turn this option on just like I’m doing right now. And then you can just give a green signal to Tik Tok that hey, you can list my video as AI generated. Anyone who is interested who has shown you signals according to your algorithms that interested in AI generated content please show my video to them boost me reward me with some organic reach reward me with views reward me with followers reward me with more engagement and leads traffics right so that’s how it works so you can enable it you can disable it for now I’m just going to disable it uh you know uh for example just like this and then all you have to do is hit schedule. As simple as that. Pretty simple, right? So far so good. Let’s see. Let’s see if we have any questions, right? So far so good. So, let’s see. How long do you recommend the videos to be? Well, that’s a great question. So, uh videos should not be more than a minute long to be honest with you guys. But Tik Tok has recently now did the change and did the update where you can now upload up to 10 minute long video. So, a minute to 2 minute long does the job, right? So, uh it’s a great All right. Awesome. Awesome. Awesome. So far so good. Any questions, guys? Let me know in the comment section below. And if you’re loving it so far, please drop that comment section to uh boost my motivation. All right, cool. Awesome. So, perfect. Uh that’s good. And now what I’m going to do is I’m just going to hit schedule. And voila. That’s it. My video is scheduled. Now for the specific date and for the specific time that I have selected. Now what do I need to do? Right, I can come here. I can click on upload another video. If I have like bunch of different videos I want to upload or I can manage course. But let me show you how to upload another video just like this. Simple. Yeah, real quick. Real quick. So for those who just joined in right now. So I was I just wanted to have you recap because now you’re starting from scratch, right? So just kind of cover some of the components you covered already in case those who joined in uh late right now. Okay. All right. Perfect. Awesome. So this is for those who just joined in a little bit late. So what we’re showing you folks, okay, for those who are just joining in late or kind of missed out some of the elements as well. So basically what we’re going to be showing you is how to use the power of Tik Tok, right? And how to generate the AI generated videos that you basically are creating with Video Express or AI and stuff like that. How do you get traffic to those videos? Because a lot of times right when it comes to Tik Tok what he’s sharing with you also applies to platforms like YouTube shorts right these are vertical videos. What do we mean by vertical videos? Vertical videos are when you have your phone right you have it vertically set up like this to watch the videos right. So these videos are basically a minute to 2 minutes long generally under that they do really well. So when you can create videos like this you can definitely create them with video express right. How do you get traffic to them? As we’ve been talking about all this time with video express and stuff like that. How do you put subtitles to your videos and all this other stuff? what are you sharing right now and what we’re going to be talking about right now is once you create the video how do you get it into the hands of people well they have their phone on their hands how do you they watch it and what are some strategies there right so that’s what we’re talking about from scratch and this is for those who join in late or missed out on some of the components we already shared yes go ahead um from scratch right now if you wanted to do from the beginning what do we need to do now so I created a video with video express I have it in my computer let’s say I downloaded it what do we do now yep obviously all right so uh what you need to do guys is once again I’m going to recap right you need to have a Tik Tok account and what you have to do is come to tik tok.com as as we have just right now on there and on the right side option just like as you can see on the on your top left you’ll see an upload option right is when you click on that you’ll see you will have this uh nice uh you know manager or nice uh dashboard that you will get where you can drag your video from your computer drop it in here and gives give all the necessary details like you know description like how we uh you know uh description and then uh your cover what is cover again just a recap just like how we have thumbnail for YouTube videos we have a cover for Tik Tok videos right and uh that’s how you can do you can drag and drop you can put the description here and then like just like this here and then on the left side you can click on post and it will show you all the post that you have posted or you have scheduled. Okay. Now you can delete it if I want. If you want to if let’s say you don’t want any any one of your post you can delete it and you can upload your first video or you can just directly upload it from here. Tik Tok calls it a creator center. Okay. Now, what I’m going to show you, I’m going to show you one important setting that you need to do on your Tik Tok account in order to get access of 90% of Tik Tok hidden features, okay? Because 90% of you does not have this thing turned on and that’s why you’re not getting those hidden features enabled into your account. And I’m going to show you how to do that. All right, how to get access of that and how to use that. All right, for that you need to click on the top right just like I did and come to tik tok.com again. Now once you’re logged in, click on your top a top right avatar where you where you logged in using your ID. Just click on that and you will see all this option. Uh what you need to do, you go need to go to settings. Okay, just I’m going to click on settings. When I’m on the settings, what you need to do is there is something called business account and that’s that’s a dealbreaker guys once again. Okay, it is already turned on for for me because I already turned it on. I’m going to turn it off just so that I show you the process of turning it on. All right, so it’s a business account. I’m going to turn it on, right? Does it cost any money? It doesn’t. But what it does, it enables you it gives you all it gives you the access to all the hidden marketing tools exclusive features through business account. Okay, so it’s mandatory, right? You should have it. You should use it if you’re using it as a business owner, right? So, let’s do we’re going to enable it right now and let’s see. So, I’m just going to enable it. So, it’s going to open up, you know, a page like this. You need to select the category of your business. I’m just going to select education and training. You can select any category that you you’re dealing with. And then you just simply select and click on become a business. Voila. Now you got your business account. Just so you guys don’t get confused, the previous tab that we had is a Tik Tok creator center. This one is Tik Tok business suite. Now what are the difference differences between that? You don’t get confused. Creator center is a place where you can manage your post, upload videos, do all that kind of good stuff. business suite that you just got unlocked for your account is a place to view analytics, upload videos, and do some crazy things that I’m going to show you right now. Right? You can see all these kind of analytics. You know, this is the creator create creator center where you can upload all your content, manage all your content. This is a business suite that just got unlocked for you, right? Just so that you don’t get confused. It’s a Tik Tok creator center for content creation and content uploading. Business suite is content more of a content monitoring and content analytics. Right. One thing that I really like about it, it it it gives you a secret tool kind of like a kind of like a you know like a hidden path to get inside of the algorithm. And it shows you just like how YouTube shows you but it does not show you with in detail. It shows you all the kind of trending videos on Tik Tok based on like last 30 days, 15 days, 7 days, one day and based on how like I’ll show you right you’ll see like it it might not be related to your business but it can spark that creativity right you know like okay these are the kind of videos that are getting viral on Tik Tok. You can filter it out by most number of views, most number of comments and or most number of shares, whatever it is, right? So, most number of comments and you can also do the filter you see on the right there. 1 day, 1D, yeah, 1D, 7D, 15D. That’s like basically how long the days, right? We have a Tik Tok for businesses. Well, let me just load that. And we have Tik Tok shop. So, basically, you can manage all the kind of thing. By the way, we will be talking, we will be sharing, I’ll be giving you a in-depth tutorial about Tik Tok shops as well. Unfortunately, it’s not that live. Unfortunately, they are just testing it in specific countries like US, UK, Indonesia, Thailand and stuff like that. Soon, just like how we have Google shops and Facebook shops rolled out to everyone, they’ll be ruling ruling it out. So basically you can have your store list your product link your product to your video and someone can directly purchase it from that video. It’s pretty pretty powerful. We’ll be covering about that soon. But what I’m saying is you can sign up here as well from Tik Tok shop. You know just showing you all the things that business suite allows you to do. You know it uh and then you can watch all the analytics here. How many likes, how many followers, how many video views you’ve got, you know. And then you can go to creative hub watch the trending videos and you can come to the audience section where what kind of audience demographics that are viewing your videos right how how many audience you have reached so far how many you know uh like how many followers what kind of audience what kind of gender what kind of age what kind of you know uh like audience data right so this gives you more data this gives you more data and this gives you more like idea about what kind of audience ES. So that is business suite and that is creator center. So now now now I see this is amazing. This is amazing. So that is it in a nutshell guys. What Tik Tok shop or what how you can basically get views get traffic from AI generated videos and get your videos in front of your target customers. Right. So to sum it up, what we have covered here is we have covered from what are the necessary settings that you need to do for your Tik Tok account to get the hidden features from Tik Tok that allows that gives you all the analytics, all the, you know, all the trending videos and everything. By doing that setting, it will give you all the tools. And once you’ve got that, we covered how you can literally drag. Game changer for me. Yeah, a game changer for everyone here. You know my mind was blown away when that kind of information a platform is sharing. It’s it’s it’s it’s it’s amazing right and then second stuff what we have covered is how you can basically uh take your video take the video from your desktop drag and drop it do some necessary setting description like a caption cover like a thumbnail AI generated uh copyright check just so that we don’t have any issues in the future right we have to save ourselves from the right it’s not just like right now we have to save that we have to we have to future proof ourel right not just our business but our content as well right so that you don’t have an issue copyright check and AI generator check right and those four things are the deal breakers all right so that’s what we covered in this training let me know if you loved it and we wanted to make that I want to cover as well um one question that came in and some of you folks may be wondering on this one right which should be concern of Tik Tok going away so what he’s saying also applies to YouTube shorts guys also applies to Instagram res and we’re going to cover YouTube shorts as well yeah yeah the concept is almost the same either way now just a little bit about Tik Tok. Okay, so let’s discuss about the elephant in the room, right? So there’s a lot of uh uh talk about like will they remove Tik Tok, will they ban it and all other stuff? Uh the way it is is there’s no certainty on anything, right? Obviously because of the election year and all that kind of stuff. So basically what what’s going to happen is one of two things, right? either what’s gonna what they’re gonna do is either an IBM or a Microsoft or somebody who kind of buys um a Tik Tok and manages it locally. Uh they’re already doing that um in the process of kind of making a play on that front or alternatively what they’re suggesting is for Tik Tok to kind of basically be a Americanon company meaning all their servers and all that kind of stuff becomes um in the US which they are doing uh already as well. either of these two, one obviously or the other. The thing is that it has so many users, it’s very difficult to ban something that is kind of has kind of has that kind of number of users. I think it’s 500 million users, half a billion, I think, or maybe even more. Um, so either way, now let’s assume the third scenario, right? Let’s say they ban it, then what’s going to happen, right? Is all the skills that you’re learning right now, the traffic has to go somewhere, right? They’re going to go only two places, okay? YouTube shorts or Instagram reels. There’s nowhere else. There’s nowhere else. Right? So these two platforms kind of work quite similar to Tik Tok in a way with the shorts platform in Instagram reels and uh in the shorts platform with YouTube. Right? The concept is quite same maybe about 5 to 10% um different the fundamentals are the same. Right? So historically I’ll give you an example of uh one I recall u uh that occurred like this one um down in India. They banned Tik Tok three years ago or something like that four years ago and all the traffic ironically went to YouTube shorts and Instagram. Okay, so there is history, there’s precedent there on um when that happens. So the idea is that the skill set does not go away. It’s just that now you’re just implementing different things and Yasha is going to be sharing some strategies uh on that front as well. Now the way we look at things, okay, and this is very critical you need to understand. We create videos to have a call to action to go somewhere, right? Either to buy your product or either to become a lead for you or or something, right? You don’t create videos just to get views for nothing, right? Either you created for somebody to go buy a product of yours, have awareness uh and that sort of thing. So really to simplify the the question then, I mean really if you want to discuss the question should be where do I send this traffic to? Because you want to maximize the traffic while you can get it, right? Like in the early days, I keep telling this story for those who not familiar. When I got my start was Google, right? Google was the king. Google was the main way and the only way you could get traffic. Either from Google Adwords cuz YouTube didn’t exist. Uh you didn’t have Tik Tok, you didn’t have Instagram, you didn’t have Facebook, right? So people used to have only two ways of generating traffic, leads, and sales, right? Either you got rankings on Google or you spend money on Google, right? to get the traffic the first two or three listings where the sponsored ads come in and then that drives over traffic to somewhere else. So the simple fact here is very simple. Now the traffic sources are all over the place but the logic applies. The common sense aspect is where do I send this traffic over to right now let’s simple fact let me ask you a question. You can let me know in the chat box. Let’s assume you follow the same strategy right now and let’s say you got a bunch of leads, right? Where you they subscribed to your email list or maybe they subs they they added you on Facebook as a friend or Instagram or whatever or they even went to your website and contacted you, right? Whatever the case is, whether it’s for you, your client or whatever, don’t you agree with me? If you can get it for free and you can do it even if tomorrow Tik Tok has gone out of the window, right? You got that audience forever. You see what I’m saying? that audience is yours and that customer’s leads and sales is yours. So the idea is you need to understand this way and a lot of people make this mistake of like oh what happens to this I’m I’m like I’m like a headless chicken what do I do right no no no think of it like how do I get the audience what do I do with the audience once I get it and once I got their audience that they’re mine to keep just to put it in perspective okay right now in the marketplace for a majority of the other markets out there people are spending about $15 to $20 for every subscriber who comes in from to their website, right, and then subscribes to an email list. Okay, in some markets it’s even higher, right? Uh in more harder to uh get into markets like say weight loss lawyer or dentist or accounting CPA, you know, these industries where each um service could be worth $5 to $10,000, right? Or plastic surgeon. You get the idea, right? So then really we have to look at it in a in a fact where if I got an audience from Tik Tok and I got let’s say 100 leads, 200 leads, 400 leads, whatever, I would have been paying thousands or tens of thousands of dollars to otherwise pay money to Google or to Facebook or uh whoever, right? With advertising. Then when we put a dollar amount to that, it makes a whole lot of sense why we’re doing what we’re doing, right? Because the politics and all that stuff, let it do its thing behind the scenes. is relevant to us. What we are focused on is okay, we got the audience. Now, how do we keep that audience and how do we grow our business from that? Does that make sense? So, this is what I want you guys and gals to understand. Is that clear? Let me know. Let me know if that is uh clear, right? Because often times, right, people, you know, have this idea and this confusion, if you will, where you’re thinking something that may happen, may not happen. Rather look at certainty, right? What is the certainty? Certainty is if I get traffic to a video, if I send that traffic over to something, a landing page or website or product or service, will that make me money? Well, if that is traffic equals leads equals sales, then yes. Right? Now, if that is the case, then focus on that, right? Then if something happens, the skills that you learn will always apply later on as well. Okay? Now, the other thing that we want to mention is this is the Tik Tok training. We have another one for Instagram res and YouTube shorts as well coming up. Okay. because they’re quite similar but slightly different in terms of the settings, right? Okay, click here, do that, that but the fundamentals are the same. The video has to be crisp to the point and has to solve a problem, right? Whether it is somebody trying to lose weight. So whether it’s somebody trying to uh let’s say for example um be fit or maybe that person wants to be better at communication, right? Maybe that person wants a life coach or self self-improvement. Whatever the case is, even gardening, right? The point is everybody is looking for a solution right to a problem that they’re facing today and multiple people have multiple problems. the same person have multiple problems, right? So, I’m searching all the time like maybe at a given time I have five or six issues I’m dealing with, right? Maybe maybe it’s gardening once, maybe it is let’s say it’s winter now and and let’s say I have uh pain in my knees, let’s say or whatever, right? So, every person has different set of issues. So, the thing is what we have to focus on is the audience and then what do we do with that audience? Okay. And the final caveat I’m going to add to this point which should drive home to you is that the quality of the audience matters more than the quantity of the audience. I keep mentioning this all the time but I want to mention here. Okay, very quickly when I do a live stream like this or does it or we post uh stuff on YouTube and stuff, we get maybe 2,000 3,000 4,000 sometimes 10,000 users to watch, right? And I want you to drive home this point that I’d rather take those targeted people that we’re solving a specific problem to in this particular case. How do you get AI videos to get traffic? Right? That’s a very specific topic and a specific thing we’re covering. Right? And that is a very audience that is a very niche audience. I’d rather take 5,000 views of that than 500,000 views of something where hey, let me jump off of a building and now it’s no targeted thing. Yeah, it’s it’s getting attention but it’s getting wrong type of attention, right? you’re not targeting the specific people that you want. Like think of it this way, right? If you have your local pool service business, let’s say, let’s give you an example, swimming pool, right? They’re cleaning swimming pools, whatever. Now, let’s imagine in a given time, and I’ve worked with even some of the biggest companies in that space. I mean, they’re dealing with like 200, 300 clients every summer. You know what I mean? They’re not dealing with like 10,000 people. Not dealing with thousand people even, right? your local dentist, how many clients does he have or her, she has, right? 300, 400 maybe at the most. Or your lawyer, how many clients do they have? Even if it’s a big law firm, maybe thousand. That’s it. Right? And that’s the reason why I’m trying to say quality matters here. Okay? Your local plastic surgeon, your local dentist, your local restaurant, they getting like 100,000 people or 50,000 or 10,000. So really, let’s drill down, right? Like we were uh uh recently I was looking at a company which was a manufacturing company and we were just talking and what they do is they manufacture lights right so this is for lights for homes and stuff like that right and I was looking at their uh they were talking about their client list have 12 clients 12 but it’s a huge company right because those 12 people right are businesses that are let’s say factories or they might be uh big industrial data centers right um you know big apartment buildings, right? Big retail malls. So, somebody who watched that video of theirs positioning it, they might have 50 views on their video. But if that 50 views are one of those people who make decisions on that mall or on that um basically that factory or whatever, that’s enough. You see what I’m saying? So, today information should be actually looked upon that way. Don’t go and fall into this trap of thinking I got to get millions of views because I’m telling you as you know my some of my videos have gone viral. Some of the people that I’ve u I’m known who are even more uh bigger channels if you will right in YouTube or whatever they’ve had videos go viral and every single one of them will tell you right it’s quality. Even if I got 1 million visitors there it didn’t mean anything because they were all over the place. None of them were targeted. Like if I’m trying to sell lighting and somebody’s interested in golf, does it even make any sense? You see what I’m saying? Somebody’s looking to do weight loss. So understand the traffic dynamics here. Okay. So when we’re talking about video creation, same concept applies. Your video got 100 views, 1,000 views. If it’s targeted to a specific person and that person, it it is reaching them in a way where your solution, whatever it is, is actually going to solve that problem for them, that’s it. It’s all you really need to worry about. Okay. So that’s why we’re trying to do these videos for you folks to understand that it’s simple. It’s not really complicated. You just have to press a few buttons. You just have to do a few things and you’re good. Where you need to ask us questions on then is, okay, now this is my market. What are some things that we can do? And that’s something we’re going to be training you as we go along. We’ll be meeting a lot more frequently these live streams. Um trying to figure out some um uh tricks and stuff like that because recently we’ve had some issues with our Facebook group going live because Facebook changed some stuff. So, um, things like that’s why we slowed down a little bit, but we’re going to be doing a lot more of these as we go along. Uh, just make sure that after this live stream is done, whether it’s YouTube, Facebook, wherever, post comments and questions, okay? We want to make sure that we communicate and answer those questions even after the live stream is done. It’s very important so that way we have a channel of communication. You have direct access to me, Yash, as well so that we can keep answering and keep you in the right path. Okay? It’s very important you understand that we are in the cusp of a revolutionary thing that’s happening with the AI space right now. Whoever understands it, whoever implements it and whoever really leverages it, meaning uses it the right way will it’ll be like you being in the forefront of the mobile phone revolution, right? When the mobile phone got released, it’ll be similar to like the internet revolution in the 1999, right? when people basically understood okay I could set up an e-commerce website and buy and sell on the internet right um or even the computer revolution when in the early days personal computers came into every house right so we are in that stage right now the simple point is we need some focus and we need some discipline from your end to understand that this is it and this is where I’m going to focus some time money energy on and resources on and then you’ll be unstoppable and that’s what the type of resource we’re giving you we’re not charging any money for these trainings and we’re not charging any money for courses and guru stuff that you see. The idea is that okay, you have the tools which are giving you and you also have the training. Now you have also the idea that okay, you’re in the right path. You’re very close, right? To actually get to the right the next level, right, to level up. Then what are steps you what are some steps you need to do? Then simple, right? Create some videos, publish those videos, focus on the target audience, the ideal avatar, let’s say, that you’re trying to reach. And if you can get 50 to 100 people, that’s enough. Like I’ll tell you an example. I was work uh I was talking to somebody who was in um the real estate land development stuff. So meaning somebody buys land, right? What this person does, they consult what to do with that land like what can you build, right? Like can you build an apartment building? Do you build a shopping complex? Do you build a warehouse? Whatever, right? This is based on zoning uh regulations, right? So this person posted some stuff on Tik Tok and Instagram real stuff which you’re teaching you, right? and they would get 12 views, 20 views, like 25 views. And then I I in the early days, this was a couple of years ago, I tell them, look, why are you posting stuff when like nobody’s watching like like 20 people watching? And he said something which blew me away. He was like, look, when I go to conferences or when I um you know, I meet people, right? I say I shake their hand and I say, “Look, this is the service I do.” Immediately people go to Google and search for me. And when they see me on Tik Tok or Instagram or YouTube, immediately they think, “Oh, this guy is recognizable. He has some content out there.” And then they start watching the content and they’re one of those 12 or 20 people. Now that person got credibility, right? Because it’s it’s not no longer like a business card that is a cold card, so to speak. You know what I mean? Like it’s now like that person knows, oh, okay, this is the type of content this guy posts. Ah, this is the type of stuff. Okay, now I was looking to develop land with some some builders, right? developers and stuff like that. They’re like, “Oh, okay. I know what this guy is good at. He has some content on this. He has some videos on it. Great. It solves my problem. Let me call him.” And then that’s how he was getting clients, right? It brought credibility to what he was doing. Because if somebody searches for somebody and there’s no listings on Google, there’s nothing about them other than a LinkedIn page, people kind of don’t trust it, right? That this person, I don’t know. I’ve never heard of this person. What’s up? Right? So, same concept, right? This is the reason why people write books, right? Why do why does somebody go to the length of writing a book, right? Because when somebody writes a book, same thing applies. People go and search for them. They’re like, “Oh, this person published a book. Let me read up on it.” They’ll buy the book and they commit it now, right? They’re like, “This person knows what they’re talking about.” And then they buy a higherend service or consulting or whatever from that same person. Same thing applies right now with videos these days. Does that make sense? So, understand this aspect of it and it’ll be a game changer for you with the AI tools. Right now, things are becoming much more fascinating, much more easier than ever before, right? So yeah, you want to add anything to it? We’re going to keep it crisp right now. So you can add any questions you have and stuff like that. Oh yeah, absolutely. So we’re getting a lot of questions. So uh some frequent questions that we’re getting is uh definitely we have been actually discussing about it internally. Basically uh you know how you can get access as a as a user like promo videos to increase your sales as an affiliate. That’s something that we are also thinking about you know and we will be uh revealing some stuff related to that. So definitely that’s in the pipeline. Number two, uh uh basically will this be posted? Absolutely. This will be posted on YouTube and Facebook. So any questions you have for those of you watching it after it is live, you can definitely ask it. So yeah, I mean so far uh Rajat as the Raj by the way congratulation on lending the client. I you wanted to build the helmet sponsor video. So couple of suggestion there. So if they are dealing in M2 uh B2C or B2B uh that first of all you need to decide the market right uh basically let’s say as you me as you mentioned American bikers old-timers and all that then what you can really hone in on those ideas basically you know kind of suggestions not everybody knows right like uh the helmet why they need to hear it right but you can just tell like how it is ease of use right how good that looks right and uh just in this so again right the strategy that I generally use in this kind of competitive market like helmets simply look at your competition what they’re doing and just and just kind of do it in a way where what they don’t give and and I have a very interesting strategy that we did cover in the previous training where how you can take the reviews from Trust Pilot from Amazon and just go for the negative kind of one reviews and just talk about them. So automatically you’re covering the gap of the market and you will get the attention because you just have to cover like you know like imagine there’s a gap between and there is no bridge right and your marketing your ad is that bridge and on the other end your con consumer your customer is standing and you your product is there your product can help them cover the bridge but you need to build a bridge right in a sense right and that’s what it does so basically just fill up with all the negative reviews of other people who have been using helmets and just create content according to that, right? Like related to that. That just works like crazy. So, yeah. All right. Perfect. Awesome. Uh but yeah, so I’m just going to add something here. You can just go something like you can say best uh helmets for a bike, right? Yeah. Uh for Harley-Davidson, right? That’s a very high-end bike. Um put Reddit, right? So, this is what we do. Okay. and then see what helmets are you guys using. Right? And this is the Harley-Davidson um group in Reddit. Okay, click on this one. And then check this out. Quiet helmets are a myth. There’ll always be wind noise. Your only salvation is to wear earplugs. That is a objection. You see what I’m saying? Yeah. Is my helmet quiet? Will it do do um uh basically will it help with the noise removal? Right. I would write that as an objection. I would make a notepad and I would write down objection number one. People are looking for helmets that will block noises. I’m not a biker so I have no clue. I’m just writing down how to do research, right? So this is this wind noise, right? Uh best is with ear plugs. So instead like are you tired of wearing ear plugs to block out noise? This helmet is unique because it blocks all the noise. Starting point objection number one. Right now let’s look at this one right here. Okay. Um let’s see here. Right now. Okay. See? Okay. Look at this one. It is so light. Comfy, right? It’s comfy as hell, right? Uh it is so light. I have never felt fatigue even after marathon ride of 600 plus miles in one day. Handles wind even at highway speeds, right? No buffeting, perfect visibility. Interesting. He has given all the objections to us right now, isn’t it? So let’s look at objection number one, right? Is it comfortable? The most comfortable helmet out there. Objection number one in your ad, right? In your video you create. Now it it’s really light. I’m sick of heavy. Are you sick of heavy uh helmets out there? This is the lightest helmet. Assuming that is what is a feature, right? The lightest helmet out there right now. I’ve never felt fatigue. Are you sick and tired of having headache and fatigue and tiredness uh when you’re doing big marathons on your bike, right? Which is where, let’s say you’re riding 500 miles or more or kilometers or whatever and you get fatigue, you get tired, you get headache. Well, fear no longer. This helmet is different. You see now the other one you see this um uh no buffeting I have no clue what that is. We want to do research on that. And then perfect visibility is another one, right? Chinbar doesn’t block my dashboard. Perfect example. Are you sick and tired of also having helmets that block your visibility? You can’t even um you know check your dash to see what’s happening right when you’re when you’re running, which is a safety concern as well. Well, this helmet is different because it does not block it and you get almost perfect visibility. You see what happened there? I in my ad, I’m doing objection one, objection two, objection three, objection four and I did that in just two seconds. This is how you come up with advertising, right? You look at people’s problems. You see what people are commenting and you see what other people are recommending, right? And then you talk about those as your objections. Sales is all about objection handling. You have to talk about the objection before people bring that across to you, right? You answer that. Boom. You’re good to go. Okay. Now, you’re saying you’re all done with the content of your client. This is what you’re going to tell them. Look, uh these are the objections people have. Which one are we good at? Right? Are we good at visibility? Right? Are we good at uh let’s say for example wind uh noise, right? Are we good at that? Um are we good at fatigue prevention, right? Are we good at heavy or light? Like are we really easy lightweight, right? Compared to the marketplace, are we comfortable compared to the others? You see what I’m saying? So this is why um yeah, this is why I try to look at this research when you’re doing advertising. Um I’ve gone into industries I have no clue about just by doing this. Okay? Because at the end of the day, you see this noisy. Noise is seems to be the number one issue that people are facing when they’re wearing a helmet, right? So, that’ll be my number one thing. I’ll start off my video with this. Are you sick and tired of helmets that have too much noise with wind and they don’t protect you from noise and you’re sick of wearing earplugs all the time? Hey, I have a solution. This is the most lightweight, the most um, you know, noise removal is built in using some wind prevention technology or whatever the thing might have. And then you’re good to go. You see what I’m saying? And this is how you do it. Like a lot of times, right, in the gardening market, right, what happens? I’ve been to gardening. I have no clue about gardening. One of the things that people are obsessed about is not using any chemical stuff, right? In in their yard and when they’re growing vegetables or whatever. Well, so if I’m trying to target the market, I want to split it, right? There are people who will be very obsessed and very passionate about um you know, natural ingredients, right? Not fertilizers and stuff. And I saw that again and again in most of the posts down in Reddit, right? That I’m like, “Okay, cool. I found this. Now, here’s what I’m going to be focusing on. Hey, introducing all natural, no pesticide, no chemicals and form whatever garden friendly blah blah blah, whatever it is, right? To grow vegetables without any excess chemicals that might harm you or whatever it might be, right?” And when we started with that in the first 5 seconds, you immediately eliminated all the people who be like, “Oh, this is going to be a little bit more expensive or whatever cuz it’s more natural organic or whatever.” And also it directs it to the people I want to target, what my product is good at doing, right? And when I do that, it’s much more powerful, right? Same concept, right? Uh you see this, right? So this is how you do your thing. You can look at this one. Um look at this one for favorite of mine for sound and comfort. So sound comfort, right? See that two objections are coming again and again and again, right? So you want to highlight those and go and basically solve those uh uh basically. Okay? So uh um is this the same as emails that we get well thought out? Well actually in my emails I go a little bit more advanced. Some of this is more subconscious but the point is is the same thing right what I’m trying to do is I don’t want to waste time right I want to get straight to the point hey this is what I have this is what I have for you and this is what you get benefit of. People don’t have time right now. People don’t have time to go run around circles trying to figure out what you’re trying to get at. Right? Have you seen this where like um you know people go on and on and on about something and they don’t even know what they’re talking about. And ironically, I’ll give you one tip. Okay, probably the most important tip you’ll learn. Okay, and this changed the game completely for me about a year ago when I realized it. Okay, so check this out. I am basically into this stuff, right? I live and breathe this marketing stuff for a long time. So sometimes what I have to do is like I got to go the other route, right, with my wife or somebody who’s not like very if you will savvy with the stuff, right? Like marketing stuff. What that what I’m noticing right now is a lot of people these days uh when Mr. Beast came along and YouTubers came along, they they started doing all these snazzy effects, right? Like transition 1, 2, 3, 4, 5, and and all that kind of stuff. And then we’re looking at something like look, let’s look at a normal everyday person. They’re searching like, hey, what vacuum cleaner is the best? And they’re like, some guy has like a transition every minute. It’s not good. They just want to know, okay, this is the vacuum cleaner. this is what it’s good at, this is what it does, and this is why this is better. It’s lightweight, maybe it has more suction. This what people want to know, you know, like the boring stuff, they want to have that objections handled, right? Same thing with like anything you can imagine out there, right? Like if it’s golf, like how do I improve my golf swing, right? People don’t want to be like, “Hey, today in one minute, I’m going to show you how to really do and there’s like all these transitions. It kind of hurts what you’re trying to say.” Okay? So, in your in your content, try your best these days in the first 10 to 15 seconds to go straight to the point. If I’m going to be on helmets, are you sick and tired of helmets that are heavy, that are not comfortable, and also that which don’t block any noise, right? And it gets irritating when you’re driving long distances. Straight up, I went to the point, talked about three biggest objections people have, and then I go and give them a solution. This helmet is unique because blah blah blah. Give them a link, they’ll go and buy. Same thing right here. I see all the time in coaching, consulting, people who want to do uh stuff like that. Same concept applies, right? Let’s say you’re trying to do coaching or consulting for some business or let’s say you want to uh do personal development or CEO coaching or whatever it might be, right? Like people are very very clear, right? Like on what their issue is. If I’m trying to hire a coach for something, I have a specific one problem that I want to solve. Like recently one of the things was um uh like one one person who I met who’s doing really well is the marriage counselor right they help people um with preventing divorce and all that kind of stuff and uh doing that all their job is what is the objection well the biggest objection people have is like why would I need a coach if I’m trying to uh go through a therapist or all this other stuff right so their job is very simple people have tried everything it didn’t work their objection is I know you tried everything I know it didn’t work I know you went to therapist I know you went to this I know you went that why I’m different is that even beyond this I can help you because I use something unique that when couples meet it helps them save marriages right simple same thing like for example you’re trying to help out one other person I know is a CEO coach right all they do is they coach CEOs right and what they do is from the very beginning hey you’re a CEO you’re overwhelmed with like tons of stuff that is happening around you um and and and you’re exhausted trying to find uh like a solution to not have burnout not have uh the right direction to f follow. You don’t know exactly because nobody cares about your problem because everybody comes through the problems to you, right? So, how do you uh navigate through that? Well, I’m a CEO coach and I’ll only spend 15 minutes every day because CEOs don’t have time, right? Every day to actually go through and stuff like that, right? And solve out your issues, right? Do you want to talk about the specific objections that audience would have? CEOs meaning time, right? You go to somebody who was doing knitting market, time is not the thing that their objection is. Their objection is community, right? People who are into knitting, they want to talk to other people and interact and find new patterns of knitting and stuff like that. So that is more important to them, right? Than just saving time. You’re not going to be like how to be uh how to knit something in 10 minutes. It’s not the target market. Does that make sense? So understand this, okay? Uh who you’re trying to target, what is it that you’re trying to reach and who will actually be um good with that knowledge. Okay? So hope that uh is clear uh in this front. Right now let’s look at this one. Paul, how would you handle the skepticism regarding AI products? Whether it’s bots, images, blah blah blah. Right? It does a lot of uh uh convincing before the sale. All I do is I will show them the real results. Okay, so let’s do that right now. Okay, if I could hopefully do that. So let’s go to Google and actually I’ll open up a private tab just that you folks know that um this one is like legit. Okay, so watch this. Okay. So in Google what you could do is you can give examples, right? So one of the big examples right now is OpenAI and Microsoft investing 100 billion. You’ll you you’ll see this article by the way. Watch this. Yeah. In a so look at this. Microsoft Open report invested 100 billion in a new project dubbed Stargate, right? And this is just one data center that’s going to be worth $100 billion. Okay. that which that they u will be um you know self-sufficient and apparently they’re going to power it with like some crazy things or stuff like that. One company investing 100 billion into one data center for one task not including other stuff that they’re going to do. Okay. Now check this other stuff out. Okay. KPMG investing I think it was 4 billion uh in AI right? Yeah. plans to invest two billion and then actually was actually later on um done with more u yeah see KPMG investing up to five billion on digital leadership and one of this was AI right this is KPMG is an accounting firm right so you can show examples like this if I’m going to an accounting firm I’ll be like look KPMG is investing in this stuff right it’s it’s at the end of the day and uh openai recently I believe it was uh um let’s let me show you here uh Sam Alman he’s like 7 trillion So what he said right he’s requiring $7 trillion to build on AI capacity chips electricity data centers and stuff like that you can mention this so what’s happening is right now Japan for example you can even mention this uh Japan AI investment right they’re doing I think 700 million or something uh last I heard um can’t remember right now anyway so the Japanese government right Japanese government here and just do that. So what they’re doing is to be competitive in the marketplace. Oh yeah, here you go. The Japanese government will give five companies including telecom company KDDI set $470 million to fund efforts to develop artificial intelligence technology. uh so that they’re not they don’t want to be over reliant on us alone technologies right why I’m telling you this is governments are investing in this stuff so that they their next generation right their their people their their companies their uh people right entrepreneurs actually have a place to um you know grow because otherwise other companies will eat their lunch right in this stuff so governments are doing private companies are doing small stuff like accounting firms are doing it um and investing and any company like let’s you’re even going to somebody like um like therapy or something like that there’s AI stuff for that for that lawyers there’s AI stuff for that now so the point is there billions of dollars being invested if that company whe it’s small business mediumsiz business is not doing it right now they’re going to be left behind right similar to you can explain it to them where when mobile phones and smartphones came in the companies which didn’t adapt to the mobile era mobile phones and stuff they perished because mobile phones now if you know there are more people who use mobile phones right like right now this live stream is probably watched by 60% people on mobile phones right now so if I don’t uh basically cater to them and I don’t make things available for that then I’m losing 60% of my audience right same thing applies here if you’re not using AI then at the end of the day you might not be getting 60 70% of your audiences so that’s how you would go about it okay does that make sense so it’s not so much about convincing them but they should understand that hey look if they don’t do it somebody else their competition is Anyways, and if and you can even mention it to them. Look, you can go study it yourselves. You can go read articles on how competitors like lawyers, accountants, dentists, uh chiropractors, everybody is doing AI right now in some way or space. They’re investing even bankers last time JP Morgan, Goldman Sachs, these other folks are also in finance space, they’re also investing in AI quite a bit, billions of dollars. So, you can mention that. Okay? And u at the end of the day, if they’re not convinced, let’s let leave them because there are uh millions of other businesses who will be. Okay. So um that’s the basic idea. Okay. All right. So that said, folks, what we’re going to do is we’re going to end this live stream right now to keep it very short and crisp so you folks can watch it later on as well. Um and the goal is we’ll be doing a lot of these more regularly. Again, as I mentioned, the bigger value you’re going to get is when you post comments after the live stream is done, whether it’s on YouTube or Facebook. We will be checking them and answering them as much as possible. We also have our Skype group and stuff like that as well, so that um uh you can actually um you know get better results than ever before. Um the goal is even if you don’t show up live, you can watch it. It’s going to be 30 minutes to 40 minutes crisp. You can watch it when you get the chance. Post any questions you have. We’ll get back to you and then you get value from it. Okay? because I know you can be expected to be live at a specific time all the time. It’s it’s not fair on your part. So, that’s the goal. Okay, so that said, looking forward to seeing you on our other live stream. Okay, the next one we’re going to be talking about specifically Instagram reels and also YouTube shorts as well. Uh same stuff. How do we create videos and then publish them into these two platforms as well to get more traffic, leads, and sales for any business? Because right now, just on Instagram and YouTube alone, there’s about two to three billion people right now every day on these two platforms. So there’s everybody you can imagine there anyways, right? Um so you can uh basically get results doing that. Okay, so that said, Yash any last points here? Uh no, all good. Thank you so much guys for spending your precious time with us till the very end. Stay tuned. We are coming up with the next training very soon. Uh we’ll give you a heads up before going the live just like how we did today and then catch you up guys soon. Thank you so much and have an absolutely amazing day. take care of yourself and we’ll talk to you soon. Talk to you soon, folks. Awesome.