06/23/2026 – Vidicom – Todd Gross’s Interview with Cyril Gupta

I am so impressed with what he just showed me. Biddycom, it takes e-commerce to the next level because you’re going to be able to do something so cool. And that is, in my opinion, the best way to use this is to go to people who have listings on places like Shopify and then offer this video service to them so that you can make videos for them when they don’t even have them. I mean, I’m so blown away by this. I want to just ramble about it, but Sirill’s the one who put it together. So sir, tell us more about VidCom and how you envision people using it. Absolutely. So Todd, this was again something that came up because I was browsing the internet. You know, everybody loves to shop and I love to shop on Amazon a lot and Shopify and everywhere else just like a normal dude. Now I found myself looking for videos on listings whenever I was looking whenever I was on an ecom page. And sometimes I was disappointed that a product that I was interested in doesn’t have a video because now I have to hunt and you know try to read the entire thing and it’s a lot harder because you want to see the product in action. You want to feel you know how it would feel like possessing or owning the product that you want to buy like seeing it in a 3D you know seeing it all around rather than just one big flat picture of it. finding out more information about it with actually watching information coming at you rather than you having to read through the information. I know exactly what you mean. That’s why we love videos in the first place. Absolutely. And there is a human element. Let’s say there is a helmet or any kind like like this bottle. You see people hand holding it or going to the gym with it and it just feels a lot different when you see a video on a listing page. So, I thought, why do so many people don’t have a listing, don’t have a video on the listing when it could make them so much more money because people would convert more, people would buy more. And I decided to solve that problem with AI because AI solves a lot of problems. And let me hold you up there. I know I’m interrupting you cuz I’m just too excited. So, let me tell you my my thought on this. When you’re talking about this, most people are envisioning some of these simple AIs where they just hold up a bottle and talk about it. This is not that. This is an entire ad made around the product, gang. An entire ad. All right, show us more. Yeah, absolutely. All you need is a few pictures. In fact, I made it so easy. The way it works is, let’s say you’ve got a listing already. It could be your listing. It could be somebody that you’re selling to. It doesn’t matter. You It works both ways. All you need to do is drop the URL in VidCom. Vidiccom is going to go in, grab all the pictures, grab the specifications, the benefits, the the the details, and it’s going to put together a a cracking sales copy about, you know, how it feels to own the product, about the highlights of the product, about the benefits of the product. It’s going to build a narration, a script copy of with that. Then it’s going to build some cracking visuals. I’m talking about amazing little images that are composite images, you know, like you would, let’s say you have a helmet. You just can’t sell a helmet by putting the picture of the helmet on the on the sales page. You got to have people wearing it. You got to have a bike and you got to have some details, something that highlights what’s going on. And that’s exactly what I did. So, it will make some really cracking graphics, amazing graphics with details with call to actions and benefits and shop now buttons and prices, everything that it got from your sales page. So, it’s like having a smart copywriter sit along with your product and figure out how to best sell it through a video. Then have a designer exactly transform that into a visual and then have an animator animate it all. So, it’s like a complete team. That’s what AI does best and that’s what I’ve been doing for a while. So, it goes through the entire cycle. It’s not just one simple video that just shows off the product and has a has some copy. I mean, that’s a good way to sell, but this is so much better because you get a completely uh complete video with high production values all done for you. And yes, a personal I would say a UGC video or a personal endorsement is a part of it or can be a part of it. So, that’s not gone, it’s there. Yeah, that’s what I was describing. And we’re used to just a little UGC video, but this is so much more all-encompassing. Can you show us what one of these looks like so that we have an idea of uh what we’re talking about? I’m going to I’m going to share my video and I’m going to just uh show you a video that I was uh using, you know, in my in my tests. So, give me a second while I hit the share button on the thing. All right, here we go. Include sound and yep. So, I was putting some videos together. So, here is a video on diaper bag. So, I grabbed a random diaper bag from online. Mini Zurich diaper bag. Compact, stylish. I just want to tell you that in the original listing, this lady wasn’t there. The child wasn’t there. Only the bag was there, but not this particular shot. It was a pretty bland image of a bag. Let me see if I can find it. Yeah, it was this bag. Exactly. This bag that was there on the ecom website. You can see how boring and, you know, lifeless it looks. But VidCom will make something like this out of it. And ready for adventure with your little one. From park strolls to weekend getaways, lightweight mini backpack design with smart diaper bag features crafted for comfort, speed, and everyday durab. This visual where the bag’s waterproof qualities are shown off in an animation in a completely realistic, you know, video that is also created by the AI just because the original listing had the information that the bag is waterproof. So we used that resistance and I crafted something like this messes you guys this UGC video of an Indian girl talking about the bag. I just uploaded the image of the Indian girl over here. I found this random image that I was looking for you know I just typed a girl and I because I’m an Indian. They showed me an Indian lady and I just put her online with the bag and this is seriously this is my favorite bag. Look at it. It’s perfect for everything. Travel ready luggage sleeve. This image was also done by AI. This entire text, the arrow and everything like it was just put together by the AI itself for truly hands-free airports and smoother connections with baby and toe. Upgrade your everyday carry. Ebony Mini Zurich 13. So the shop now call to action, the price, everything was put together by the AI. Back light. Move smart. Love the journey. Shop now. Padded shoulder straps and a lightweight build reduce strain, while a separate padded tech pocket protects devices up to 13 in. Unique bucket zipper and wide lid opening give in this closeup of the zip. All done by AI. Visibility pack faster, find faster, and keep calm on the go. 12 thoughtful pockets organize bottles, wipes, snacks, toys, and more. Plus, an insulated pocket to keep bottles warm or cold. So, this was one T. I’ll show you another one. It’s it’s I was talking a little bit about the helmet thing. If you remember, it’s because I made a video on the helmet helmets too. Uh exactly this helmet. So, I found a listing which had images like these, you know, just basic stuff. And we created something really amazing from that too. Let me see if I can just find it on my computer because it was also in my testing. So, it’s in my data folder somewhere.

Here we go. I think it was the 18th number.

Removable moisture wicking liner and cheek pads fight sweat and odors while the secure double D-ring closure locks confidence in. Meet the tactical off-road helmet. So, do you remember that bike photograph? We push harder. Let me show you this. I want to point this out. Protection. The bike photograph has a biker which is, you know, not as a very different guy. There is no special highlight on the helmet. But when you put this inside VidCom, it makes sure that the product is highlighted. It’s the helmet, right? Prograde protection. Then this animation, the 3D look, it was created by AI. Get premium performance for $79.95. Originally $139.95. S kuf010360

0 1 1 0 05. Yeah, that’s what I was describing before when I said it makes it into a 3D, you know, a 3D video where it just, you know, kind of revolves rotates the entire thing. Absolutely, Todd. You can animate and you can uh choose to animate to any level you want. So, you want to put together a video which is to I think your your video sharing is turned off. So maybe you want to turn it on back because I stopped sharing the of course. Yeah. So, so like I was telling you, you can choose to go how uh you know I would say how uh animated you want to make the video. So if you want to make it a very basic slideshow, you can do that. It’s going to make a nice slideshow with transitions with effects and all all created with images and call to actions which I’ve put together very nicely. But then you can turn it into a great animation. I put in a UC video. You can model the product. You can have uh interactions with a product like there was a guy trying to show the waterproof elements by throwing water on the back. So you can do pretty amazing stuff with that with the AI and none of that was in the real world. So it’s all by AI. Yeah, it’s amazing. All right, so how do we get our hands on this and what kind of package do you have on this one? I know I think it’s either the 23rd or 24th that you’re coming out with this um of June and I want to make sure that we get in very beginning because that’s when your prices are the lowest. Absolutely. So, Todd, we’re going to have a pre-launch webinar on the 23rd at 2 at 8:00 p.m. EST. 8 p.m. And then there’s going to be a formal launch event at 10:00 a.m. EST on the 24th. And the launch itself will go live after 24th. But like you said, the best time to go in is in is as early as possible. So, on the 23rd, we’re going to have the webinar at 8:00 p.m. And that’s going to be the best time because it’s going to have the best price. I’m going to be there live on both webinars talking about the product, showing off how to use it. We’re going to create some live videos for people who are attending the webinar. We’re going to talk about ideas how to make money from it. So, all that will be a part of the deal. Wow, that’s fantastic. Now, what are you putting together as a package for this in terms of you you have the best bundle packages. We know that. So, what are you doing in terms of something that’s going to be all inclusive? Absolutely. So, in this one, you’re going to have the uh the the the VidCon product. Of course, there’s going to be an elite version which is fit for personal use. So if you got one store, not a really really sorry, sorry, not really a lot of requirements for uh video production, you can grab that. Then it’s got also got the pro version which is suitable for agency people who want to go out there recruit clients. They can use the agency, you can use the pro version. Then you’ve also got the reseller in the bundle. The reseller allows you to sell this product and keep all of the money. So people can grab up to 200 reseller licenses and if they sell it for $100 pop, that’s up to $20,000 in sales. So they can potentially make that much. That’s also part of the bundle deal. Then you also got VidCo. It’s a great clip maker. I know some people want to make quick clips and use them in the ecom videos. This product lets you use your own clips. So if you got a product clip of your own pre-recorded, you can put it in or you could create something with VidCo, which is totally unique. That’s also included. And we also have a very nice product called Livecaster 247. So I know a lot of ecom marketers want to broadcast this on YouTube or Facebook or anywhere else live because a lot of shopping happens on these websites. On Facebook live there is a lot of shopping. So you can create these uh you know nice videos and you can put them together, string them together and you can do an endless loop of a live stream on your Facebook page. So what’s going to happen is the live stream will never stop. people see it in their feeds and they you can have kind of like you know the home shopping channels you remember QVC. Yeah. Yeah. Yeah. Absolutely. So people are doing that a lot online these days selling everything through live streams. So you can actually do that an endless live stream with the pre-recorded video with this. Right. Now what I want to finish off with here sirill is this. I asked you right before we started where if you want to go get people to serve this product to, you know, to actually serve the videos to, where would you go? Shopify and we came up with eBay. Where else? You name so many platforms. Go ahead. This works. This works with every single marketplace. It’s not limited to any particular marketplace. It works with Etsy. It works with WooCommerce, with Big Commerce, with all the shopping scripts that you’ve seen. And I would say if you are an agency seller, all you need to do is just like, you know, you could Google something like websites that have websites made on Shopify or you could go to this website called builtwith.com and you will find hundreds of websites on every single platform. You could just hit them up, see if the if the guy doesn’t have a uh a sales video on the page. And also I would recommend this is an extra tip. If you see the ads running for it, just check out Facebook ads library for the same website. And if you see that the person is running ads for the page, but he doesn’t have product a video on the on the sales page, that’s a prime customer. They’re going to pay you like right away. And you can go the other way, too, which is you can go to the Facebook ads library. Just type in some ecom keywords and see which pages the the links are listing are leading to. And if you see that the pages doesn’t have doesn’t have a a video, just pitch it to them. It’s the easiest sale, I would say. Wow. Wow. That’s a great tip. You gave away a lot of good tips right here right now. I appreciate that. All right, so folks, here’s the point. You go to the marketplace, you find the listings that do not have a video? You make an incredible video for these people, and then you charge them how much per month? Zero. Here’s the thing, Todd. Putting together a video like I just showed you is less than a dollar. It’s about 50 cents cost to of, you know, to put together a video like that. You can charge like if you charge about think about the multiple it’s going to be a,000 multiple like you could charge $200 $300 per video easily and if and most of these ecom people like you said they publish a lot of products every month every person is doing like5 to six products maybe even more every month they need videos every month so you can hit up hit them up and charge a retainer you could easily do $500 to $600 a month for putting up three to four videos it’s the easiest thing to do with this product and I would say it’s gonna cause a lot of happiness around because your customers are going to make more money and of course you’re going to have a great service for you. Happiness all around especially for you guys that purchase this and get out there and sell it. Thank you so much sir. We look forward to seeing you of course. I think that’s Tuesday. It’s 23rd Tuesday. Is that the date? I think so. Let me just check very quickly on the calendar. Yeah, it is Tuesday, right? Tuesday 8 p.m. Tuesday 8 p.m. That’s right. Yeah. Okay. I better get this video ready and get it out to people so they could get onto that webinar with you. Thank you so much, D. It was fun talking to you. Yeah, I’m excited about this product, obviously. Thank you, Serial. Take care. Take care.